Making the Environmental Case for Paper
Webinar Details
When:
Apr 21, 2022 1:00 pm US/Eastern
Length: 01:00 (hh:mm)
Advance Registration NOT required.
View now on-demand.
Presenter(s):
- Kathi Rowzie- President, Two Sides North America, Inc.
Virtual Event Format:
Group Viewing Available:
Businesses and consumers are increasingly aware of the environmental impacts of the products they buy, and they understandably want to do the right things. But when it comes to paper products, the right things are often buried under an avalanche of misinformation. Environmental advocacy is too often wrapped in a veneer of misleading, science-sounding terminology, or worse, reduced to slogans like “go paperless, save trees.” Misconceptions will continue to proliferate if we don’t actively debunk the myths about paper and the environment. Two Sides is on the front lines doing this every day. In fact, Two Sides is the only industry organization that directly challenges corporations, the media and others who make unsubstantiated and misleading environmental claims about paper and paper-based packaging. In this webinar, you will learn about Two Sides’ work and how you can support this important effort.
Ask for Wood, Ask for Paper is a new project sponsored by Keeping Forests. This webinar is the third in a series that aims to arm the broader forestry community, including landowners, with information on the benefits of wood construction and the use of paper and packaging in all projects, which they can then use to advocate with local community leaders and decision makers.
Find the other webinars in the Ask for Wood Series as well as webinars from Keeping Forests here: https://forestrywebinars.net/sponsor-pages/keeping-forests/
Presenter: Kathi Rowzie, President of Two Sides North America, Inc.
Kathi Rowzie is a communications, public affairs and sustainability professional whose career spans more than 30 years in corporate and consulting roles with Fortune 500 companies, including extensive experience in the paper and forest products industry. Before joining Two Sides in March 2020, she served for five years as vice president of communications and public affairs at Verso Corporation. Prior to that she worked at International Paper, providing communications strategy support to the Chairman and CEO.
As a sustainability issues management and communications consultant, Kathi helped guide paper industry customers in the development of innovative sustainability strategies, programs, responsible paper procurement policies and communications, and in their response to the claims and demands of ENGOs. She has authored numerous sustainability-related feature articles and more than a dozen ESG annual reports.
Kathi is a Washington, D.C. native and received her B.S. in journalism from the University of Maryland College of Journalism.
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